CANON 7D - A GAME CHANGER

A Whole New Class of EOS. With a host of brand new features designed to enhance every facet of the photographic process, from still images to video, the new EOS 7D represents a whole new class of camera.

Made to be the tool of choice for serious photographers and semi-professionals, the EOS 7D features an all-new 18.0 Megapixel APS-C size CMOS sensor and Dual DIGIC 4 Image Processors, capturing tremendous images at up to ISO 12800 and speeds of up to 8 fps. The EOS 7D has a new all cross-type 19-point AF system with improved AI Servo II AF subject tracking and user-selectable AF area selection modes for sharp focus no matter the situation.


 The EOS 7D's Intelligent Viewfinder, an entirely newly-designed technology, provides approximately 100% coverage and displays user-selected AF modes as well as a spot metering circle and on demand grid lines. New iFCL Metering with 63-zone dual-layer metering system uses both focus and color information to provide accurate exposure even in difficult lighting. The EOS 7D also captures Full HD video at 30p (29.97 fps), 24p (23.976 fps) and 25p with an array of manual controls, including manual exposure during movie shooting and ISO speed selection. The EOS 7D features a magnesium alloy body that is dust- and weather-resistant and shutter durability of up to 150,000 cycles. Compatible with over 60 EF and EF-S lenses as well as with EOS System accessories, the creative opportunities - not just with stills but also with video - are beyond amazement.

Features 
18.0 Megapixel CMOS Sensor and Dual DIGIC 4 Image Processors for high image quality and speed.ISO 100-6400 (expandable to 12,800) for shooting from bright to dim light. 8.0 fps continuous shooting up to 126 Large/JPEGs with UDMA CF card and 15 RAW.Advanced movie mode with manual exposure control and selectable frame rates: 1920 x 1080 (Full HD): 30p (29.97) / 24p (23.976) / 25p, 1280 x 720 (HD): 60p (59.94) / 50p, 640 x 480 (SD): 60p (59.94) / 50p.Intelligent Viewfinder with 100% field of view, wide viewing angle of 29.4°, high magnification of 1.0, intelligent viewfinder with glass pentaprism and an overlaid LCD display in viewfinder supports various shooting styles. New 19-point, all cross-type AF system equipped with dual diagonal cross-type sensors in center at f/2.8 and f/5.6 and AF area selection modes to match various shooting situations. iFCL Metering with 63 zone dual-layer metering sensor that utilizes AF and color information for optimizing exposure and image quality. Magnesium body with shutter durability up to 150,000 cycles and exclusive dust and weather resistance.

 Canon 7D FGV-PL mounted on a ARRIHEAD 2

The following review comes via my friends at Jon Fauer's Film & Digital  Times and they tested the new FGV PL-mounted Canon EOS 7D at ARRI/CSC  today. Solid as a block–which is how the mount is machined–from the same custom block of metal that holds the CMOS sensor. FGV removed the entire mirror and optical finder assembly, and replaced it with theirs. This saves weight, and as you can see, supports a big ZEISS Master Prime without sagging. The flange focal distance came up perfectly using test targets and tapes. (yes, you can have your favorite lens technician adjust its shims).

 

Be sure to get the custom riser plate made by FGV for the Canon 7D. The follow focus shown here is Arri’s MFF-1, part of the MMB-1 kit. Although it looks kind of impressive on an Arrihead, that’s sort of the digital equivalent of using an Eyemo on a geared head. How often would you do that? As Joe Longo used to say, “It’s like taking a bath with your socks on.” In other words, you probably wouldn’t do it too often. The point of the FGV-PL is to provide a solid grab camera, for POV shots, rigs, handheld, run ‘n gun, action, sports, adventure. This is the perfect Directors and Cinematographers Finder. It accepts all PL mounted lenses. It’s also a great B camera, or B through Z camera on multiple camera setups like stunts.

The first FGV-PL Canon 7D cameras are being delivered to ARRI/CSC in New York, ARRI Rental in Munich, and I heard Otto Nemenz is getting six.

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